Thursday, 16 June 2011

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MRF(Madras Rubber Factory)

Madras Rubber Factory, popularly known as MRF, is a major tyre manufacturing company located in Chennai, Tamil Nadu, India. MRF is mainly involved in making vehicle tyres. It is India's largest tyre manufacturing company, and among the dozen largest worldwide. It exports to more than 65 countries. It is also involved in a range of other activities via subsidiaries. Funskool India, a Joint venture between Hasbro and MRF, is a major toy manufacturing company in the country. MRF Pretreads offers world class precured tyre retreading service, and MRF Muscleflex is involved in making conveyor belts. It is presently under the leadership of Vinoo Mammen, son of the late K.M.Mammen Mappillai. MRF has been involved in the development of cricket through its sponsorship of many cricketers and MRF Pace Foundation. At one point of time, MRF was the bat sponsor of world-class batsmen including Brian Lara, Sachin Tendulkar, and former Australian captain Steve Waugh.After Waugh's and Lara's retirement from international cricket, on 4th September 2009, MRF's contract with Sachin Tendulkar too expired. Sachin now uses Adidas bats, and MRF are currently sponsoring Gautam Gambhir and Rohit Sharma two other members of the Indian cricket team.At IPL 2010, MRF got the charge of the moored balloon floating above the cricket grounds. It contained a high-definition camera recording live actions of the cricket match.

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